Marketing & Outreach Consultant For Viewpoint Diversity Tools in Jewish Non-Profits

Issued by: Maimonides Fund | In partnership with the Constructive Dialogue Institute (CDI)

Deadline to Apply: May 27, 2025 (early applications encouraged)

Project Overview
Maimonides Fund, in partnership with the Constructive Dialogue Institute (CDI), invites proposals from experienced consultants to lead marketing and outreach efforts for a fully subsidized suite of tools that help Jewish non-profits foster dialogue across differences and support viewpoint diversity in the workplace. The selected consultant will be responsible for developing and executing a marketing strategy and serving as a sales/outreach function to drive adoption across the Jewish non-profit sector through 2026.

Background
The Constructive Dialogue Institute (CDI), with the support of Maimonides Fund, has launched a new suite of tools to help Jewish non-profits foster dialogue across differences and support viewpoint diversity in the workplace. The offering includes:

The program is grounded in behavioral science, informed by Jewish wisdom, and designed to improve dialogue, openness, and psychological safety within a wide variety of Jewish organizations. It is available at no cost to Jewish non-profits through 2026.

This RFP seeks a consultant to engage in outreach to organizations in the field to maximize uptake of the program through the end of 2026.

Scope of Work

  • Marketing Strategy & Messaging
    • Develop a clear and compelling value proposition tailored to Jewish non-profits
    • Craft messaging frameworks and audience segmentation strategies
    • Design a marketing plan that leverages email campaigns, networks, events, and relationship-based outreach
  • Marketing Execution
    • Create and manage marketing collateral (emails, landing pages, slide decks, one-pagers, etc.) with the support of existing materials from CDI
    • Secure placements in relevant newsletters, networks, and convenings
    • Track and evaluate marketing effectiveness, iterating based on performance data
  • Outreach & Enrollment
    • Build a pipeline of prospective organizational partners
    • Conduct targeted outreach to Jewish non-profits (e.g., cold outreach, warm referrals, network activation)
    • Hold introductory calls with prospective partners
    • Convert interest into formal participation and coordinate handoff to CDI implementation team as relevant

Deliverables

  • Marketing plan and timeline
  • Messaging frameworks and collateral
  • Monthly reports on outreach activity, pipeline status, and conversion metrics
  • Minimum enrollment targets (to be negotiated)

Qualifications

  • Demonstrated knowledge of the Jewish non-profit sector required (and relational capital within it preferred)
  • Track record of successful marketing, outreach, and/or enrollment for mission-aligned initiatives
  • Excellent written and verbal communication skills
  • Entrepreneurial mindset; ability to operate independently and drive results
  • Preferred: Experience with dialogue or culture-change efforts in organizations

Timeline & Term

  • Start date: ASAP
  • Contract duration: Through December 2026
  • Time commitment: Part-time, flexible
  • Compensation: Competitive; commensurate with experience and time commitment

Proposal Requirements
Interested consultants should submit:

  • A brief proposal (2–3 pages max) including:
    • Relevant experience
    • Approach to the scope of work
    • Proposed fee structure and availability
  • Resume or CV
  • Two references

Submission Instructions
Please submit proposals to Ariella Saperstein, ariella@maimonidesfund.org, by May 27, 2025. Early applications encouraged; proposals will be reviewed on a rolling basis.